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How to Write a KILLER LinkedIn Profile... And 18 Mistakes to Avoid, by Brenda Bernstein
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Are you getting the results you want from your LinkedIn profile?
Already a #1 Amazon best-selling e-book, this LinkedIn "bible" offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.
- INCLUDES the PDF version - with lifetime updates!!
- The only FULL-COLOR LinkedIn book on the market!
- Easy to understand tips with images for easy implementation.
- Improve your search rankings
- Get contacted by clients and recruiters
- Impress visitors with an eye-catching photo and background image
- Increase your network with etiquette and ease
- Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
- Utilize each and every section of your profile to it's maximum potential
- Optimize format and structure
- Leverage LinkedIn's Jobs function
- Give and get persuasive recommendations
- Become a LinkedIn publisher
- ...and more!
- Sales Rank: #167161 in Books
- Published on: 2015-12-10
- Original language: English
- Number of items: 1
- Dimensions: 10.00" h x .51" w x 8.00" l, .96 pounds
- Binding: Paperback
- 214 pages
Review
"I was in a career transition and had been stuck for weeks on how to maximize my LinkedIn profile's potential. This book not only got me to 100% but I got an interview within a week of implementing the changes - and I got the job! This book is a must for anyone in career transition! - Zachary Myers, Engineer
"Using Brenda's insightful techniques, I transformed my one-dimensional career history into a compelling brand-focused profile that has increased my profile reviews and name search results by 20%!" - Nikki Champagnie, Career Services Professional, Houston, TX
"Brenda's advice for job seekers in a variety of settings is both accessible and sound. Best of all, she writes and presents with grace and humor. Brenda is a "must read" and "must consult" for people entering, re-entering, or reconfiguring their place at work." - Susan Gainen, Principal Consultant, Pass the Baton, Minneapolis, MN
"Brenda Bernstein's e-book holds key profile strategies and important tips on avoiding LinkedIn pitfalls. As a LinkedIn trainer myself, it's good to know I have a resource like this for my clients to help them after they've left my classroom." - Michael Phelps, LinkedIn Trainer, Milwaukee, WI
From the Author
If you want to identify and strengthen any weak points in your LinkedIn profile How to Write a KILLER LinkedIn Profile is a must-read. I've worked hard to provide the latest information on every aspect of LinkedIn, along with links to resources for additional information.
My goal is to give you what you need so you can build your career and business with LinkedIn the way I did!
About the Author
Brenda Bernstein, Certified Master Resume Writer, Certified Executive Resume Master, and sought-after LinkedIn speaker, authored the first edition of How to Write a KILLER LinkedIn Profile in 2009. The book quickly became a #1 best-seller on Amazon and received mention in both Forbes and Fortune magazines. Her newest books, How to Write a WINNING Resume and How to Write a STELLAR Executive Resume, are tailored to both job seekers and resume writers and have already been credited with job search success. Brenda believes that writing about yourself does not have to be torture!!
Brenda owns the resume and LinkedIn Profile writing business The Essay Expert LLC; she is a Senior Law School Admissions Consultant with Kaplan, Inc. and worked for one year at the University of Wisconsin Law School's Career Services Office. She holds a B.A. in English from Yale University and a J.D. from the NYU School of Law. Brenda's clients reliably obtain sought-after job interviews, admission to top schools, and measurable business success.
Most helpful customer reviews
44 of 45 people found the following review helpful.
surprising mix of efficiency and depth
By Stephen Cataldo
I only budgeted a brief time to reading the book so far, but managed to transform my LinkedIn profile. I'm usually a skeptic about these kinds of books and hope other social media guides will copy the style here:
1) The book gets you exactly where you need to go as far as LinkedIn as a website, so you don't waste time looking for buttons if you're not spending your life at LinkedIn.
2) But then the advice comes in short, sharp but highly intelligent pieces, relevant to exactly where you are. She really knows what she's talking about, and puts the right piece of advice on the right page.
Not many authors smart enough to be subtle also do the work to be organized enough to match each edit button on a website. Where another book you might read a chapter of general advice and then stumble around trying to figure out what it means for you, here I'd read a paragraph and make a useful change, then repeat, all very quickly.
3 of 3 people found the following review helpful.
Not enough "how to" to make it worth paying for.
By Kristin W.
There were some helpful points about mistakes people make, especially about writing a better header, but overall there wasn't anything earth shattering. A lot of the same points I've seen in articles online. It was nice to have it all together, but truthfully I wouldn't buy this book or recommend someone to buy it. I think I got to read it for free as part of my Kindle Unlimited plan. When I finally did wind up redoing my Linked In profile, I hired a professional service to do it. For the $50 I spent on the service, worth every penny. Way better than some of the money I spent on these Kindle Linked In books. There just wasn't enough "how to" to make it worth the time or money.
6 of 6 people found the following review helpful.
The best book I've read on building an amazing LinkedIn profile
By Bartenderonduty
The title of this review pretty much says it all... This is by far the best book I've read on building an amazing LinkedIn profile (and I've been reading a lot lately as I look for new opportunities to network through social media). The author, Brenda Bernstein, goes to incredible lengths to analyze and test what works and what doesn't work on LinkedIn. In her book, Bernstein clearly outlines step-by-step what you need to do to improve, refine and increase the visibility of your profile. After following her advice, my LinkedIn profile views and appearances in searches have nearly doubled! I know that if I keep refining and updating my profile, as Bernstein suggests, I will see even greater results. I highly recommend this book to anyone who wants to build and improve their online presence via LinkedIn. This will be the best money you'll ever spend on your career.
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